Developing a Roadmap to Citywide Volunteer Engagement


More city leaders are adopting citywide volunteer engagement as a powerful strategy to strengthen their own communities. But knowing that citywide engagement is the city’s destination is not enough. Having a clear and strategic roadmap to reach that destination is crucial to ensuring that the journey is successful and that it utilizes resources efficiently.

Developing a Roadmap to Citywide Volunteer Engagement: The Playbook has four comprehensive templates, shares the appropriate steps, and highlights a success story from Flint, Michigan.

  • This PLAYBOOK includes

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    Step-by-Step Guide to Implement the Strategy

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    Case Studies from the Field

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    Tools and Templates

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    Recommended Resources

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Courtesy of

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Work smarter with a proven solution for volunteer management



As President of VQ Volunteer Strategies, Beth Steinhorn partners with organizations and their leadership to increase impact through strategic and innovative engagement. The author of multiple books and articles—including serving as coeditor of the new book Transforming Disruption to Impact—she is part of the national conversation about strategic engagement, frequently provides training on the topic, and consults with organizations throughout the US and Canada.

Meet Offero

The only volunteer management software you'll ever need

Offero is an enterprise-grade volunteer management software application created to meet the needs of programs just like yours. Our design and functional capabilities were derived from years of collaboration with volunteer coordinators and continue to evolve with their needs. We’ve successfully partnered with city, county, and state governments of all sizes and scopes to implement our cloud-based solution.

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Volunteer Recruitment & Onboarding
Volunteers search opportunities, submit applications and background checks, and complete training all in one place.
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Volunteer & Event Management
Manage volunteer scheduling and participant registrations while automating tasks like shift reminders, hour tracking, and feedback requests.
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Volunteer Engagement
Easily communicate with all or a subset of your volunteers. Volunteers connect with each other in a private discussion forum.
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Program Measurement
Turn your data into useful information at the click of a button with our Analytics dashboard and pull an amazing array of standard and custom reports.

"Offero is fantastic. There isn't anything else like it on the market. We use it daily to help us manage our volunteers and organize our events."

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Nik Brockman

Boulder County
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